Abundant Advisory
MADE POSSIBLE WITH:
Brandspark strategy workshop
Brand identity evolution
Website messaging
Website design and build
LinkedIn profile optimisation
Client experience documents
Referral introduction flyer
The challenge
The idea of revitalising his brand had been rattling around in his head for a while, but it felt like a big undertaking with lots of moving pieces. He knew exactly what he wanted:
To feel confident that when someone says "Hey, go check out Steve or Advice Street online," what they find will impress them.
To have professional, consistent branding across every client touchpoint.
To revamp his Word On The Street client newsletter.
The transformation
The Advice Street brand has gone from “amateur hour” to “WOW”. It’s a seamless experience from the virtual world to reality. The moment the ideal clients discover Steve or Advice Street online, they’ll instinctively recognise that this is a business that truly means business.
The Design Thinking:
Infinity symbol: reflects abundance and endless possibilities.
+
Shiraz colour: depth, authority. Perfect for standing out without being loud.
+
Varied width sans-serif font suggests a modern yet high-end approach
+
Abstract icons to tie in with modern and intelligent brand
We were looking to freshen up the look and feel of our business. Lisa and Aynsley were great to deal with, giving us clear timelines and milestones, and we are super stoked with what they have delivered. I would highly recommend them to anyone looking to refresh their brand!
- Simran Dhhillon | Abundant Advisory